Visual Gap Analysis with Birkman

Jerry DeatherageUsing gap analysis

  • Visual learners
    • 6-8 is ideal
    • No more than 10
  • Experienced with Birkman
  • New teams
  • Combined groups

    Use case: Collaboration

    High usual Social Energy (acceptance)

    • Comes across as friendly/includsive
    • Chats with others comfortably
    • Appears to share information

    Low usual Incentives (advantage)

    • Pulls for team
    • Wants group as a whole to benefit
    • All for one, one for all

    Low usual Freedom

    • Strives to bring group together
    • Everyone on the same page
    • Seeks to stay within accepted norms

    Technical point to consider

    You have to manually create these scatterplots with the information that Birkman provides – it won’t create these for you. In Excel, you’ll need/want to set the graph to increments of 7, instead of the default (5). You’ll also want to set the scale of 1-99 to align with the Birkman measurements.


    This is an interesting idea, taking results for a number of components and displaying them, as a group, on a scatterplot. Based on some of the examples that he showed, I can certainly see how this would be helpful. Especially when looking at a team/local company’s employees to determine gaps in usual behaviors. One of the things that he mentioned is that this is (for the most part) based on usual behavior, to determine their normal behavior. I imagine that this would also be helpful in measuring needs.Another point to consider, which came up during questions, is that it might be a good idea to plot the group/team leader’s usual behavior scores against the needs of the team members. The presenter indicated that this is something he has done before and can certainly be done, but isn’t his primary focus when using these models.

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